2025 | 28. February
One Birthday after the Next
You know how they say, “It’s always happy hour somewhere”? Same goes for anniversaries. Someone’s always celebrating. Lucky us – because we love a good birthday bash. Especially when it’s yours. 2025 is shaping up to be another big year. More milestones, more memories. And we’re right there in the middle of it – creating moments that make our clients look forward with joy, confidence and just the right amount of sparkle.
100 Years of Migros – Ja MERCI, du!
You’ve seen it everywhere: in 2025, Migros is saying MERCI. A heartfelt thank you to the people of Switzerland – the cooperative members, customers, employees, and countless partners who made the journey possible.
One of the big highlights? The MERCI Festival in September. JEFF’s behind the curtain; helping shape a massive celebration for 80,000 employees – on the grounds of the Federal Swiss Wrestling Festival, no less. In a 55,000-square-metre arena (yes, really), we’re teaming up with Migros to create an opening show that’ll leave jaws on the floor. This one’s pushing our creativity – and brainpower – to the max.
150 Years of the Uetlibergbahn
For many of us at JEFF, the S10 is more than a train – it’s the start and end of our workday. But in 2025, it’s also the guest of honour. The Sihltal Zürich Uetlibergbahn (SZU) is turning 150, and we’re throwing it the public party it deserves.
On Saturday, May 10th – exactly 150 years after its maiden ride – Zürich’s Kraftwerk will host a celebration open to everyone. From Selnau to Uetliberg, we’re reimagining the train stations as immersive themed rooms. Hop on board and rediscover the route with all your senses. All signals are green.
150 Years of the Zurich Bar Association
Sounds like dusty courtrooms and legal jargon? Not this time.
The Zurich Bar Association is turning 150, and JEFF is making sure it’s anything but boring. Think a year packed with unexpected events, clever twists, and unforgettable moments.
It starts with the anniversary publication – not a thick book, but four slick thematic magazines. Add a line-up of events: launch vernissages, a Criminal Law Night with a live podcast, and the grand finale: a playful gala called «Trölerchilbi».
Oh, and don’t miss the «Flying High Table» – a pop-up afterwork apéro that appears once a month at secret locations around Zurich. At its centre: a symbolic blue table, built to bring people together and spark new conversations.
The official kick-off? February 26th, 2025 – with the launch of the anniversary website: www.150JahreZAV.ch.
